Privacy Policy

At East Coast Wings, we are committed to protecting your privacy and handling your personal information with transparency, integrity, and care. This Privacy Policy explains how we collect, use, disclose, and safeguard your personal information when you visit our website at eastcoast-cafe.click, place an online order, subscribe to our communications, or otherwise interact with us. Please read this policy carefully. By using our website or services, you agree to the practices described herein.

This Privacy Policy applies to all users of eastcoast-cafe.click and any related services, features, content, or applications offered by East Coast Wings (collectively, the "Services"). If you do not agree with the terms of this Privacy Policy, please discontinue use of our website and Services immediately.

1. About Us

East Coast Wings is a food service business operating in the United States. We are dedicated to delivering quality food experiences to our customers, both in person and through our online ordering platform. For any questions about this Privacy Policy or our privacy practices, you may contact us using the information below:

2. Scope and Applicable Law

East Coast Wings operates in the United States and is subject to applicable federal and state privacy laws, including but not limited to:

• The Federal Trade Commission Act (FTC Act), which governs unfair or deceptive acts or practices in commerce, including privacy and data security.
• The California Consumer Privacy Act (CCPA) as amended by the California Privacy Rights Act (CPRA), which provides specific rights to California residents regarding their personal information.
• The Children's Online Privacy Protection Act (COPPA), which restricts the collection of personal information from children under the age of 13.
• The CAN-SPAM Act, which governs commercial email communications.
• Other applicable state privacy laws, including those enacted in Virginia (VCDPA), Colorado (CPA), Connecticut (CTDPA), and other jurisdictions as applicable.

Where required by law, we will comply with applicable data protection regulations relevant to the jurisdiction in which you reside. If you are a California resident, please refer to Section 12 of this policy for additional rights and disclosures under the CCPA/CPRA.

3. Information We Collect

We collect various types of information in connection with your use of our website and Services. The categories of information we collect include:

3.1 Personal Identification Information

When you interact with East Coast Wings — for example, when you place an order, create an account, subscribe to our newsletter, or contact us — we may collect the following personal identification information:

• Full name
• Email address
• Phone number
• Billing and delivery address (including street address, city, state, and ZIP code)
• Payment information (credit/debit card details processed through secure third-party payment processors)
• Date of birth (where required to verify age)
• Username and password (for account holders)
• Profile preferences and dietary preferences, if voluntarily provided

3.2 Order and Transaction Data

When you place an order through our website, we collect information related to that transaction, including:

• Items ordered, quantities, and pricing
• Order history and purchase records
• Delivery instructions and special requests
• Payment transaction records (we do not store full card numbers; payment data is handled by PCI-DSS compliant processors)
• Promotional codes or discount offers used

3.3 Usage Data and Technical Information

When you visit eastcoast-cafe.click, we automatically collect certain technical and usage information, including:

• IP address and approximate geographic location
• Browser type and version
• Operating system and device type
• Referring URLs and exit pages
• Pages viewed, time spent on pages, and click-path data
• Date and time of your visit
• Search terms used on our website
• Error logs and crash reports

3.4 Cookie and Tracking Data

We use cookies, web beacons, pixel tags, and similar tracking technologies to collect information about your browsing behavior on our website. This may include:

• Session identifiers
• User preferences and settings
• Shopping cart contents
• Advertising identifiers for targeted marketing
• Analytics data to understand how users interact with our website

For more detailed information about our use of cookies and how you can manage your cookie preferences, please refer to Section 9 of this policy.

3.5 Communications and Feedback

If you contact us by email, telephone, or through our website contact form, we may collect:

• The content of your message or inquiry
• Your contact details as provided
• Records of any correspondence
• Reviews, ratings, or feedback about our products and services

3.6 Information from Third Parties

We may receive information about you from third-party sources, such as:

• Social media platforms, if you interact with our pages or use social login features
• Third-party delivery platforms or food ordering aggregators
• Marketing partners and advertising networks
• Analytics providers

4. How We Use Your Information

East Coast Wings uses the personal information we collect for the following purposes:

4.1 Service Provision and Order Fulfillment

• Processing and fulfilling your food orders
• Coordinating delivery or pickup arrangements
• Managing your account and providing customer support
• Communicating with you about your orders, including confirmations, updates, and delivery notifications
• Processing payments and preventing fraudulent transactions

4.2 Website Operations and Improvement

• Operating, maintaining, and improving our website and Services
• Personalizing your browsing experience and remembering your preferences
• Diagnosing technical problems and ensuring website security
• Conducting internal research and data analytics to understand usage patterns
• Testing new features, products, and functionalities

4.3 Marketing and Communications

• Sending you promotional emails, newsletters, and special offers, where you have provided consent or where permitted by law
• Displaying targeted advertisements on our website and third-party platforms
• Informing you about new menu items, seasonal specials, and loyalty rewards
• Conducting surveys and collecting feedback to improve our offerings

You may opt out of marketing communications at any time by clicking the "unsubscribe" link in any marketing email, contacting us at [email protected], or adjusting your communication preferences in your account settings. Please note that even if you opt out of marketing emails, we will still send you transactional communications related to your orders.

4.4 Legal Compliance and Safety

• Complying with applicable laws, regulations, and legal processes
• Responding to lawful requests from government authorities
• Protecting the rights, property, and safety of East Coast Wings, our customers, and the public
• Detecting, investigating, and preventing fraud, abuse, and security incidents
• Enforcing our Terms of Service and other applicable agreements

5. Legal Basis for Processing

East Coast Wings processes your personal information on the following legal grounds:

6. Sharing Your Information with Third Parties

East Coast Wings does not sell your personal information to third parties for monetary compensation. However, we may share your information with trusted third parties in the following circumstances:

6.1 Service Providers and Business Partners

We work with third-party vendors and service providers who assist us in operating our website and delivering our Services. These may include:

• Payment processors — to securely handle payment card transactions (e.g., Stripe, Square, or similar PCI-DSS compliant providers)
• Delivery and logistics partners — to fulfill delivery orders
• Email service providers — to send transactional and marketing emails
• Analytics providers — such as Google Analytics, to analyze website traffic and user behavior
• Customer relationship management (CRM) platforms — to manage customer interactions
• Cloud hosting providers — to store and process data securely
• IT and cybersecurity providers — to maintain the security of our systems

All service providers are required to process your personal information only on our instructions and in accordance with applicable law. We enter into data processing agreements with our service providers where required.

6.2 Legal Requirements and Law Enforcement

We may disclose your personal information if required to do so by law or in response to valid legal process, including:

• Subpoenas, court orders, or other legal demands
• Requests from government or regulatory authorities
• Investigations related to fraud, security incidents, or violations of law
• Situations where disclosure is necessary to protect the rights or safety of any person

6.3 Business Transfers

In the event that East Coast Wings undergoes a merger, acquisition, sale of assets, or other business reorganization, your personal information may be transferred as part of that transaction. We will notify you via email or a prominent notice on our website prior to your personal information being transferred or becoming subject to a different privacy policy.

6.4 Aggregated or De-Identified Data

We may share aggregated, anonymized, or de-identified information that cannot reasonably be used to identify you with third parties for business, research, or marketing purposes.

7. Data Security

East Coast Wings takes the security of your personal information seriously. We implement a range of technical, administrative, and physical safeguards designed to protect your information from unauthorized access, disclosure, alteration, or destruction. These measures include:

7.1 Technical Safeguards

• SSL/TLS Encryption: All data transmitted between your browser and our website is encrypted using Secure Socket Layer (SSL) or Transport Layer Security (TLS) protocols.
• Secure Payment Processing: Payment card data is processed through PCI-DSS compliant payment processors. We do not store full credit card numbers on our servers.
• Firewalls and Intrusion Detection: We use firewall technology and intrusion detection systems to protect our servers from unauthorized access.
• Access Controls: Access to personal information is restricted to authorized personnel with a legitimate need to know, and all access is logged and monitored.
• Data Encryption at Rest: Sensitive data stored on our systems is encrypted to protect against unauthorized access.

7.2 Administrative Safeguards

• Regular employee training on data privacy and security best practices
• Internal data access policies and procedures
• Privacy impact assessments for new data processing activities
• Contractual data protection obligations for all third-party vendors

7.3 Incident Response

In the event of a data security breach that affects your personal information, East Coast Wings will notify affected individuals and relevant authorities as required by applicable law, including state data breach notification laws. We will take prompt action to contain and remediate any security incident.

8. Your Privacy Rights

Depending on your location and applicable law, you may have the following rights with respect to your personal information:

8.1 Right to Access

You have the right to request a copy of the personal information we hold about you, including information about how it is used and with whom it has been shared.

8.2 Right to Correction

You have the right to request that we correct any inaccurate or incomplete personal information we hold about you. You may also update your information directly through your account settings.

8.3 Right to Deletion

You have the right to request that we delete your personal information, subject to certain exceptions. We may be required to retain certain information to comply with legal obligations, resolve disputes, or enforce our agreements.

8.4 Right to Data Portability

Where applicable, you have the right to receive a copy of your personal information in a structured, commonly used, and machine-readable format, and to request that we transfer it to another service provider where technically feasible.

8.5 Right to Opt Out of Marketing

You have the right to opt out of receiving marketing communications from us at any time by following the unsubscribe instructions included in our emails or by contacting us at [email protected].

8.6 Right to Restrict Processing

In certain circumstances, you may have the right to request that we restrict the processing of your personal information while a complaint or inquiry is being investigated.

8.7 Right to Object

You have the right to object to the processing of your personal information for direct marketing purposes or where processing is based on our legitimate interests.

8.8 Exercising Your Rights

To exercise any of the rights described above, please contact us using the following details:

• Email: [email protected]
• Website: eastcoast-cafe.click

We will respond to your request within a reasonable timeframe as required by applicable law (generally within 45 days for CCPA/CPRA requests and within 30 days for other applicable state laws). We may need to verify your identity before processing your request. We will not discriminate against you for exercising your privacy rights.

9. Cookie Policy

East Coast Wings uses cookies and similar tracking technologies to enhance your browsing experience, analyze website traffic, and deliver personalized content and advertising. This section provides a brief overview of our cookie practices.

9.1 What Are Cookies?

Cookies are small text files placed on your device when you visit a website. They allow websites to recognize your device, remember your preferences, and collect information about how you interact with the site.

9.2 Types of Cookies We Use

• Essential Cookies: Necessary for the website to function properly. These include cookies that enable you to add items to your cart, log in to your account, and complete purchases. These cookies cannot be disabled without affecting the functionality of our website.
• Performance and Analytics Cookies: Used to collect information about how visitors use our website, such as which pages are visited most often and how users navigate between pages. This data is used in aggregate form to improve our website.
• Functionality Cookies: Allow our website to remember your preferences and settings, such as your language preference or delivery address, to provide a more personalized experience.
• Marketing and Advertising Cookies: Used to deliver targeted advertisements based on your interests and browsing behavior, both on our website and on third-party websites. These cookies may track your browsing activity across different sites.
• Third-Party Cookies: Set by third-party services integrated into our website, such as Google Analytics, social media share buttons, or embedded content providers.

9.3 Managing Cookie Preferences

You can manage your cookie preferences through your browser settings. Most modern web browsers allow you to control the cookies stored on your device, including the ability to delete existing cookies and block new ones. Please note that disabling certain cookies may affect the functionality of our website. You may also opt out of Google Analytics by visiting Google Analytics Opt-out Browser Add-on.

For a complete overview of our cookie practices, please refer to our full Cookie Policy, available on our website at eastcoast-cafe.click.

10. Data Retention

East Coast Wings retains your personal information only for as long as necessary to fulfill the purposes for which it was collected, as described in this Privacy Policy, or as required by applicable law.

When personal information is no longer required, we will securely delete or anonymize it in accordance with our data retention procedures.

11. Children's Privacy

East Coast Wings does not knowingly collect personal information from individuals under the age of 18. Our website and Services are intended for use by adults aged 18 years and older. If you are under 18 years of age, you are not permitted to use our website or submit any personal information to us without verifiable parental or guardian consent.

In compliance with the Children's Online Privacy Protection Act (COPPA), we do not knowingly collect personal information from children under the age of 13. If we become aware that we have inadvertently collected personal information from a child under 13, we will take immediate steps to delete that information from our records.

If you are a parent or guardian and believe that your child has provided us with personal information without your consent, please contact us immediately at [email protected] so that we can investigate and take appropriate action.

12. California Privacy Rights (CCPA/CPRA)

If you are a resident of California, you have additional privacy rights under the California Consumer Privacy Act (CCPA), as amended by the California Privacy Rights Act (CPRA). This section provides California-specific disclosures.

12.1 Categories of Personal Information Collected

In the past 12 months, East Coast Wings has collected the following categories of personal information, as defined under the CCPA:

• Identifiers (name, email address, IP address, phone number)
• Commercial information (purchase history, order records)
• Internet or other electronic network activity information (browsing history, cookies)
• Geolocation data (approximate location based on IP address)
• Inferences drawn from personal information (preferences, interests)

12.2 California Consumer Rights

As a California resident, you have the following rights:

• Right to Know: You may request disclosure of the categories and specific pieces of personal information we have collected about you, the categories of sources, the business purposes for collection, and the categories of third parties with whom we share your information.
• Right to Delete: You may request deletion of your personal information, subject to certain exceptions.
• Right to Correct: You may request correction of inaccurate personal information we maintain about you.
• Right to Opt Out of Sale or Sharing: You have the right to opt out of the sale or sharing of your personal information for cross-context behavioral advertising. East Coast Wings does not sell your personal information for monetary compensation. However, our use of certain advertising technologies may constitute "sharing" under the CPRA. To opt out, please contact us at [email protected].
• Right to Limit Use of Sensitive Personal Information: You have the right to limit the use and disclosure of sensitive personal information to purposes authorized under the CPRA.
• Right to Non-Discrimination: We will not discriminate against you for exercising your California privacy rights.

12.3 Submitting California Privacy Requests

California residents may submit privacy requests by contacting us at:

• Email: [email protected]

We will respond to verified California privacy requests within 45 days. If necessary, we may extend this period by an additional 45 days with notice to you.

13. International Data Transfers

East Coast Wings is based in the United States, and your personal information is collected and processed in the United States. If you are accessing our website from outside the United States, please be aware that your information will be transferred to and processed in the United States, where data protection laws may differ from those in your country of residence.

By using our website and Services, you acknowledge and consent to the transfer of your personal information to the United States. We will take appropriate steps to ensure that any international transfers of personal information are handled in accordance with applicable law and that adequate protections are in place.

If you are located in the European Economic Area (EEA), the United Kingdom, or another jurisdiction with data transfer restrictions, please contact us at [email protected] to inquire about the safeguards we have in place for such transfers.

14. Third-Party Links and Services

Our website may contain links to third-party websites, social media platforms, or other online services. This Privacy Policy does not apply to those third-party websites or services. We are not responsible for the privacy practices or content of any third-party sites. We encourage you to review the privacy policies of any third-party websites you visit through links on our site.

Additionally, our website may integrate third-party services such as social media sharing buttons (e.g., Facebook, Instagram, Twitter/X), embedded maps, or payment gateways. These services may collect information about you independently of East Coast Wings. Please review their respective privacy policies for information about their data collection and processing practices.

15. How to File a Complaint

If you have concerns about how East Coast Wings handles your personal information, we encourage you to contact us first so that we can address your concerns directly. Please reach out to us at:

• Email: [email protected]

We will investigate your complaint and respond within a reasonable timeframe.

15.1 Filing a Complaint with the Federal Trade Commission (FTC)

If you are a United States resident and believe that East Coast Wings has engaged in unfair or deceptive privacy practices, you may file a complaint with the Federal Trade Commission (FTC):

• FTC Website: www.ftc.gov
• FTC Consumer Information: consumer.ftc.gov
• FTC Complaint Assistant: reportfraud.ftc.gov
• Phone: 1-877-FTC-HELP (1-877-382-4357)

15.2 Filing a Complaint with the California Attorney General (California Residents)

California residents may also file a complaint with the California Privacy Protection Agency (CPPA) or the California Office of the Attorney General:

• California Attorney General Website: oag.ca.gov
• California Privacy Protection Agency: cppa.ca.gov

15.3 State Attorney General Offices

Residents of other US states may contact their respective state attorney general's office or state consumer protection agency to file complaints about privacy practices. Contact information for your state's attorney general office can typically be found through your state government's official website.

16. Changes to This Privacy Policy

East Coast Wings reserves the right to update or modify this Privacy Policy at any time to reflect changes in our practices, applicable laws, or operational requirements. When we make material changes, we will:

• Update the "Last Updated" date at the top of this Privacy Policy
• Post a prominent notice on our website
• Where required by law, send an email notification to users affected by the changes

Your continued use of our website and Services after the posting of an updated Privacy Policy constitutes your acceptance of the changes. We encourage you to review this Privacy Policy periodically to stay informed about how we protect your personal information.

17. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or our privacy practices, please do not hesitate to contact us. We are committed to addressing your inquiries promptly and transparently.